SELF-CONFIDENT AND RELAXED
MY NAME IS RENO SLUYTER
Hi I'm Reno, I don't really care what you think of me. I am 28 and I feel free, in “straitjacket” language they call it self-employed. I’d rather call myself a professional city tripper. I am actually very light-hearted and free in life.
When SILK approached me for their inspiring DRESS YOUR REAL YOU campaign, I was ALL-IN immediately! You see me in the fancy environment of the hotel where I stay, in strong contrast to who I really am. On my slippers I enter the stylish lobby of the hotel. Wrapped in my plaid bathrobe that doesn't compromise my raw masculinity haha. In my boxer shorts and loaded with SILK jewellery I walk to the breakfast room. I think my “I don't give a damn” look in the camera shows you exactly what this campaign is all about.
Live and let live - I rest my case
Yours truly
Reno
When SILK approached me for their inspiring DRESS YOUR REAL YOU campaign, I was ALL-IN immediately! You see me in the fancy environment of the hotel where I stay, in strong contrast to who I really am. On my slippers I enter the stylish lobby of the hotel. Wrapped in my plaid bathrobe that doesn't compromise my raw masculinity haha. In my boxer shorts and loaded with SILK jewellery I walk to the breakfast room. I think my “I don't give a damn” look in the camera shows you exactly what this campaign is all about.
Live and let live - I rest my case
Yours truly
Reno
